Shop windows

A shop window is a business card: it has to stand out and catch the eye at once. This kind of photography is often underestimated, but done properly, with no reflections, it becomes something worth looking at in its own right.

Armani/Casa, via Sant'Andrea, Milan. Ralph Lauren, via Montenapoleone. Miu Miu, via della Spiga and via Sant'Andrea. Prada, via Montenapoleone. Dolce&Gabbana, 2014.